Search Engine Optimization (SEO)

No matter how much money you've spent on your website, if it is not performing on Search Engines your business could be losing out... Big Time! 

 

Search Engine Optimization (SEO) is a highly specialized service we offer, within the larger realm of Search Engine Marketing (SEM).

 

Potential customers and clients who are looking for the products and services you offer are going to search engines like Google and Bing to find what they are looking for.

 

Depending on the size of the city you are based in, there could be hundreds if not thousands of searches for phrases that are directly related to your business.

 

If you are not appearing on the first page of the search engine's results you will most likely not get a chance to compete. Ask yourself how often you browse results on pages two, three, etc. 

 

Depending on the sector your business is in, getting seen on page one, can have a massive impact on your business' bottom line. Roofing, construction, insurance, and dentistry are just some examples of sectors where getting found on the first page of local searches can lead to millions of dollars in additional business every year. 

 

Competition for the top spot in search results with high potential can be fierce. When your time and expertise in your chosen field of business is very valuable, it helps to have a professional SEO Company with a proven track record to compete on your behalf.

 

Whether you decide to hire us or do search engine optimization yourself, it makes sense to start with Keyword Research. 

 

Keyword Research

 

Do you have any idea how many times people are searching for your products or services on popular search engines like Google?

 

Knowing exactly which keywords & phrases your target market is searching for is the first step to optimizing your website. Otherwise, you will most likely end up wasting your time optimizing your site for keywords that you "think" are being searched, without really knowing.

 

It doesn't matter if you are #1 on Google for a keyword or phrase that only gets searched 5 times a month when another related term might be getting searched hundreds of times more. More importantly, you need to know which keywords will generate quality leads and sales. We are here to help you figure out exactly what those keywords are. 

 

High-yielding Search Terms

 

Certain search terms are considered high yielding, meaning they lead to more sales. With experience and over time as we continue to track your conversions, including phone calls, we can pinpoint and focus our efforts on search terms that yield the highest return on investment (ROI) for your business. 

 

It takes time and patience to do Search Engine Optimization and get top results. In addition to this, your competitors are most likely paying a professional to do their SEO, while they focus on running their business. So, if you simply don't have the time or you're looking for an experienced expert to take charge of your SEO efforts, look no further!